Chief Commercial Officer
Frankfurt
Serena is the Chief Commercial Officer at Zeidler Group and Partner at Zeidler Law, with over 15 years of experience in legal and asset management. During her tenure with the firm, she has worked across legal, product and commercial functions. Currently she drives the firm’s commercial strategy, including revenue growth, go-to-market positioning, and pipeline development across legal, regulatory, and technology offerings.
Prior to Zeidler, she spent nine years at BNY, advising on investment fund matters, as well as roles at Universal-Investment.
